Zixi is set to showcase features and functionalities that allow broadcasters, OTT providers, sports leagues, regional sports networks and local affiliates to reach global audiences by leveraging the Zixi Enabled Network at IBC2024. In the current environment of organisational cost-cutting and the drive for global corporate profitability, this global network, which includes over 1,400 media companies and 400 technology partners, facilitates the exchange of live video, accelerating new content acquisition, enabling innovative business models, and creating opportunities to reduce costs and generate revenue.
On its stand, Zixi will highlight its developments including: total cost of ownership (TCO) analysis of large-scale IP delivery applications, compared to other industry alternatives, taking into account the latest efficiency developments in compute and bandwidth requirements of the Zixi protocol and the SDVP; market switching, which allows content distributors to switch content based on ESAM/ESNI for regionalisation of content or blackouts enabling traditional workflows in IP workflows; and high-performance networking, which leverages DPDK to achieve significant throughput efficiency improvements while utilising only a fraction of the processing power.
DPDK-based security to protect against ransomware loopholes and OS as a soft target by bypassing the kernel or operating system layer, enabling secure segmentation of DMZ and private network management will also be demoed, along with dynamic latency for the optimisation of live IP video based on real-time network conditions for ultra-low latency transport and enhanced user experience.
Zixi Enabled Network ecosystem partners will also be demonstrating their Zixi integrated offerings in the Partner Village. This includes Blackbird, which will showcase its cloud-native video editing and publishing platform for remote production workflows that allows content producers to perform live edits and publish immediately native over Zixi Enabled Network.
Encompass will be exhibiting Altitude Media Cloud that provides a cloud-native high-performance, flexible and scalable platform for channel aggregation, encoding, packaging content and playout for streaming and OTT platforms, while Red5 will be demonstrating how users can utilise WebRTC and its real-time streaming platform to deliver content to millions in milliseconds leveraging the reach of global Zixi Enabled Network.
Streann Media will exhibit the Zixi-enabled OTT platform that empowers content providers with innovative creation distribution, engagement, and monetization tools for the ultimate end-user experience, and Wowza will exhibit its real-time streaming platform supporting cloud, private cloud and hybrid streaming allowing broadcasters to reach and grow their audience with cost-effective streaming workflows.
In addition, on Sunday 15 September, CEO Gordon Brooks will moderate a panel at the IBC Showcase Theatre with speakers including Grant Nodine from the NHL and Timothy Stevens from Verizon. The panel will discuss how Zixi and Verizon are working together to deliver NHL content over 5G networks, dramatically reducing costs for broadcasters, and simplifying complex cloud-based video workflows for any of a number of production requirements.
“Zixi will be demonstrating our latest efficiency developments that deliver our customers ultra-scalability while providing the lowest TCO in the market,” said Gordon Brooks, CEO, Zixi. “We are inviting our customers to ‘do the math’ with us to really understand the dramatic cost savings that allows them to do more for less.”